A Visual Dictionary to Consignment
People like pictures better than words. They relate to them. (Remember “Pat the Bunny?” We’re all little ones under our adult skins!) So why not SHOW rather than TELL consignors, sellers, and donors...
View ArticleWord images: Appeal to BOTH sides of their brains!
In social media, it’s all about how you can grab your friends/followers/ fans’ attention AND get the message across to them in a nanosecond. You know I am rabid about pictures needing captions. Or else...
View ArticleKilling doorknobs
Sometimes when you’re taking a quick photo for your social media, you really don’t want to take the time to set up a backdrop. That’s understandable. But kill the doorknob. Please. Case in point: There...
View ArticleReally, what more could you possibly want?
A little graphic to make you smile… Filed under: quotations of use, Shopkeeping talk Tagged: blogging, resale shopkeeping, small business, starting a consignment shop, Twitter, web
View ArticleSo easy to lose something in the consignment / resale industry.
Here’s an email I opened IMMEDIATELY, even though I KNEW the shop was virtually 3,038 miles 43 h without traffic (you can tell I Googled it, huh?) from my home. Just such a neat email subject line...
View ArticleA Rose by any other name…?
It’s best to use the same business name for all your social media outlets. But it can gobble up the best part of a day to check availability of a name you’d like to use, right? Like SerendipitySue is...
View ArticleCreate a New Year’s gift to clients that’s a business booster too!
Starting the New Year off right: Most everyone resolves to get organized every year. And as resale shopkeepers, we each resolve to make the coming year better, profit-wise, than the last. Here’s an...
View ArticleDon’t blow your budget: Free social media pictures
If you want to use graphics, pictures, clip art in your consignment or resale social media posts, it won’t cost you an arm and a leg. Here’s several lists of free sources for you to explore: Spotlight...
View ArticleNeed some customer tips to share?
Tired of always posting “buy buy buy” messages in your social media? Believe me, your viewers/ followers/ fans are even more tired of reading nothing but these over and over. Break up your blatant...
View ArticleSnap a snappy shot or two!
Building a collection of your own photos is a great thing to do. Here’s one Julie snapped, when she bought a truck load of mannequins. After all, we all have cameras in our pockets (or at least at the...
View ArticleA social media promo they’ll look forward to!
Is your shop hip to all the goings-on in your community? The concerts, block parties, theater performances, festivals? Maintaining a calendar of such events is a great way to get folks visiting your...
View ArticleJewelry Up Close & Personal
One of the most profitable things you can sell in your shop is jewelry. Why? Well, if you follow the advice in the Manual, the mark-up can be terrific; jewelry takes up little space so your dollars per...
View ArticleThis issue is not going away
Trust is vital to establish, and easily lost… even when it’s not your fault. The blow-back from the closing of a chain of 40 consignment shops, 2nd Time Around and their not paying consignors for items...
View ArticlePhoto Opps = Social Media Mention!
Here’s Max, who basically grew up (at least so far LOL) in Revente, a Columbia SC consignment shop, on his first day of school. He’s adorable, yes, but tear your eyes from that smile and see what he’s...
View ArticleA web site is a gift you give yourself
Recently, I ran across what I thought was a friend’s hijacked shop site (first clue: it was in Japanese!) and learned that she no longer has a web site, period. As “old school” as you might think a...
View Article
More Pages to Explore .....